“After implementing the new search solution, we saw immediate impact — conversion rate increased by 126% and revenue per search nearly quadrupled. The no-results rate dropped significantly while click-through rates improved, proving much better product relevance. The analytics also uncovered missed demand, helping us activate products customers were already searching for.”

“Following the rollout of the new search solution, performance improved significantly — the no-results rate fell from 20% to 6%, driven by stronger typo tolerance. Click-through rates jumped by 54%, leading to better product discovery and a 30% increase in conversions. On top of that, the analytics uncovered key trends in popular brands and categories, as well as demand for products not yet available in the catalog.”

“Analytics have significantly improved our ability to understand customer needs — what they search for, what they expect, and what can be deprioritized. This enables faster, more informed decision-making and a more mature, data-driven approach to planning and optimizing our catalog.”